This thesis project looks to establish a masterplan in the West End of Shrewsbury. The proposal aims to write a new narrative for the site, which for some time has contributed to a missing void within the city centre. At the core, the project sets out to strengthen the connection between Frankwell and Shrewsbury’s town centre by reinforcing what was once an historical gateway into the city. This has been achieved by encouraging young families and small businesses to the site, creating a dynamic and vibrant neighbourhood that is unique in character. By introducing a new public space, Shrewsbury is able to form a new identity that will promote interaction and unification amongst the locals. At the same time this new public domain will help aid movement in and out of the city centre, while celebrating one of Shrewsbury’s historic and architectural gems. An aspect that was become lost over the course of the sites many transformations.